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Great Corporate Stories and Turnaround
Books for Your Permanent Collection
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3M
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AMWAY |
THE
BODY SHOP |
BURGER
KING |
|
The 3M Way to Innovation: Balancing
People and Profit |
Amway : The True Story of the Company
That Transformed the Lives of Millions
|
Business as Unusual: The Triumph of
Anita Roddick |
The Burger King : Jim McLamore and the
Building of an Empire |
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CHRYSLER |
CISCO |
CNN |
COCA-COLA |
|
Iacocca : An Autobiography |
Making the Cisco Connection : The Story
Behind the Real Internet Superpower
|
Me and Ted Against the World : The Unauthorized
Story of the Founding of CNN
|
For God, Country, and Coca-Cola: The
Definitive History of the Great American
Soft Drink and the Company That Makes
It |
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CONTINENTAL
AIRLINES |
DELL |
FEDEX |
GE |
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From Worst to First : Behind the Scenes
of Continental's Remarkable Comeback
|
Direct from Dell: Strategies that Revolutionized
an Industry |
The World on Time: The 11 Management
Principles That Made Fedex an Overnight
Sensation |
Jack Welch & The G.E. Way: Management
Insights and Leadership Secrets of the
Legendary CEO |
|
GENERAL
MOTORS |
HARLEY-DAVIDSON |
HP |
IBM |
|
My
Years With General Motors |
Well Made in
America; Lessons from Harley-Davidson
on Being the Best |
The Hp Way : How Bill Hewlett and I
Built Our Company |
IBM Redux : Lou Gerstner and the Business
Turnaround of the Decade |
|
INTEL |
MATSUSHITA |
MCDONALD'S |
MURDOCH
EMPIRE |
|
Only the Paranoid Survive : How to Exploit
the Crisis Points That Challenge Every
Company |
Matsushita Leadership : Lessons from
the 20th Century's Most Remarkable Entrepreneur
|
Grinding It Out : The Making of McDonald's |
Murdoch : The Making of a Media Empire
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NOKIA
|
NORDSTROM |
ORACLE |
SAS |
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The Nokia Revolution : The Story of
an Extraordinary Company That Transformed
an Industry |
The Nordstrom Way : The Inside Story
of America's #1 Customer Service Company
|
The Difference Between God and Larry
Ellison : Inside Oracle Corporation
: God Doesn't Think He's Larry Ellison |
Moments of Truth |
